Bonus! Shanna Dickerson | $3.6 Million in New Business Revenue During a Pandemic
How much would you love to be on vacation right about now? For those of us who love to travel, staying put has definitely been a challenge. So, today, we’re going to daydream about long stretches of sandy beaches, warm crystal blue water, and the sound of palm leaves rustling in the wind.
Are you with me?
My guest today is Shanna Dickerson, Owner and CEO of Blue Sky Luxury Travels. Shanna traded in her high profile job in the music industry in Nashville for the dream of starting her own luxury travel business, and she hasn’t looked back since! As a successful entrepreneur, video presence has helped her not only expand her reach, but also connect with new and existing clients on a more personal level.
In this episode, you’ll hear Shanna’s story of big, bold, and brave entrepreneurship. Video mastery has been a crucial building block of her towering $40 million dollar per year business that she’s built over the last decade. She’ll reveal how it helped her gain confidence and create connection with the audience that continues (even through Covid!) to grow her business.
So, imagine you’re holding that cold drink with the little umbrella in it and kick back for a moment to listen to this incredible success story. While you’re in the zone, picture the success and limitless opportunity that awaits and register for my FREE Masterclass: How to Master Zoom and Live Video Sales Like a Pro Free Masterclass
In This Episode You Will Learn:
How Shanna’s busy life in the music business eventually led her to pack it all up and head to the Caribbean (3:56)
Realizing that ownership over your time is priceless (8:29)
How long it took for her to get cozy with the camera (13:01)
Why revealing who you are to your audience is so important (17:14)
How live video helped Shanna’s travel company stay relevant through Covid (20:41)
Becoming more relatable to your audience through video (26:22)
How quickly live video paid off for Shanna (28:10)
Why video is an opportunity you can’t afford to miss out on (35:49)
How Shanna defines an awakened soul (40:31)
People Mentioned in this Episode:
Connect with Shanna Dickerson:
Blue Sky Luxury Travel:
Resources:
My FREE Masterclass: How to Master Zoom and Live Video Sales Like a Pro Free Masterclass
